Engagement, bombardment and regulation – the battle for public trust in advertising
The ad industry can regain consumers' trust by tackling three main challenges, which will bring benefits to our economy and society.
The Sky Zero Footprint Fund winners – a judge’s view
The judging process was filled with the energy of those brands competing for the prize, all of which want to make the world a better place, and we were all left with a sense of optimism for how such inventiveness can be at the forefront when it comes to tackling climate change.
Dear Liz Truss: Back advertising to energise British business
The chief executive of the Advertising Association urges the new Prime Minister to help ensure that the advertising industry continues to thrive at a critical time.
.jpg)
Five things the AA is taking away from Cannes 2022
Hearing new voices and meeting those with fresh perspectives reminded us that there continues to be much to learn.
Supporting our Ukrainian ad industry colleagues
The Advertising Association has been using its close association with UK government to work out how to best respond to events in Ukraine and help ad talent from the country. CEO Stephen Woodford explains.
Don’t sit on the sidelines: Five ways ad industry can lead on sustainability after COP26
COP26 may be over, but it's crucial the industry continues the momentum towards a more sustainable future. UK adland can be a world leader in driving that change, writes Advertising Association CEO Stephen Woodford.
Shine on, you creative diamond
Advertising's contribution to the economy is immense and needs protecting.
Advertising's future is in all our hands
What's is in store for adland in 2019?
Stephen Woodford: my family life on YouTube
The Advertising Association's chief executive wins the family trophy for "musical obscurantism"
Delivering a Brexit deal that works for UK advertising
As the UK's departure from the EU moves ever closer, the Advertising Association's Stephen Woodford looks at what UK advertising needs to see from Brexit negotiations so that it remains a leading creative force.
How advertising can power growth beyond Brexit
We are in the middle of vital and seismic changes for our industry and behaviour in advertising is paramount, writes the Advertising Association's chief executive.