Global Data Lead
- Employer
- Publicis Media
- Location
- Wood Lane, London
- Salary
- Competitive
- Closing date
- 26 May 2024
View more
- Discipline
- Advertising
- Specialism
- CRM, Data & Analysis, Research & Insight, Digital
- Sector
- B2C
- Business Type
- Agency
- Seniority
- Director / Head / VP
- Contract Type
- Permanent
- Hours
- Full-Time
Job Details
The role will set the strategy, scope projects, oversee deployment and measure results to cover Paid media, Owned media and CRM data. You will have a working knowledge of all these areas but will be supported by the paid media, analytics, data engineering, commerce, owned and CRM teams.
Key Responsibilities
- Lead the Data & MarTech relationship with Samsung around the world, developing and implementing an annual strategy to improve the quality of our service.
- Build strong relationships with Samsung clients, internal teams and the key Samsung partners such as Google and Adobe, unlocking partner funding where relevant
- Proactively identifying emerging opportunities, threats, gaps & present solutions to Samsung such as AI. Bring together the best of Publicis services and other tech & media partners to address these opportunities and meet Samsung’s needs.
- Develop responses to Samsung RFPs, leading global responses for data, and supporting local teams for local responses to Data, Media, Owned and CRM briefs.
- Bring suite agnostic experience, use their expertise to help guide Samsung on solution evaluation.
Qualifications
Who we are looking for;
- A strong data practitioner, with experience gained from within a digital agency, client digital/data role, data agency, media agency or other similar role.
- Paid, owned, website, & commerce data experience.
- Strong knowledge of key digital platforms, CRM, data and web analytics providers, including Adobe Marketing Cloud, GMP, GCP, Meta and other partners.
- Strong knowledge of data management, analytics with experience of deploying data & analytics projects across large accounts.
- Have managed multi- million budgets across an international scope.
- Flexibility to travel internationally from time-to-time (~12x per year).
Additional Information
Publicis Mediahas fantastic benefits on offer to all of our employees. In addition to the classics,Pension,Life Assurance, Private Medical and IncomeProtectionPlanswe also offer;
- WORK YOUR WORLDopportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS- Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS24/7 helpline to support you on a personal and professional level.Access to remote GPs, mental health support and CBT.Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIESWe provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP&BIRTHDAY DAY OFFYou are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTSThis includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of ourbenefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
#LI-Hybrid
Company
Harnessing the power of the modern media landscape to drive one-to-one consumer engagement at scale, Publicis Media creates value for clients through global media agency brands and scaled capabilities across investment, strategy, insights and analytics, data and technology, commerce, performance marketing and content.
PUBLICIS GROUPE UK
Publicis Groupe UK is a marketing and digital transformation business made up of 5,000 talented and versatile people with expertise in media, creative, influence, technology and data, working across 21 agencies.
Publicis Groupe UK creative agencies include Saatchi & Saatchi, BBH, Digitas, Leo Burnett and Publicis•Poke. Also, within the stable are PR agencies MSL and Kekst CNC and sustainability consultancy, Salterbaxter. Publicis Media is home to Zenith, Starcom and Spark Foundry as well as specialist practices PMX, Performics, Publicis Sport & Entertainment and Publicis Content, providing expertise across media strategy, investment, data and technology.
Langland, Saatchi & Saatchi Wellness and Digitas Health serve clients across health and wellness, science and medicine. They combine expertise across advertising and branding, clinical trial experience, data and analytics, technology, medical strategy and education and public relations and policy.
At the core of Publicis Groupe’s data and technology offering sits Epsilon which provides personalisation at scale through CORE-ID, its proprietary data tech platform.
Publicis Sapient is the business transformation arm of Publicis Groupe, marrying technology, data sciences and business consulting with engineering and creativity, it helps clients transform digitally.
Publicis Groupe UK clients include BT, McDonald’s, ASDA, Tesco, L’Oreal, P&G, Kellogg’s, VW UK, Reckitts Benckiser, Samsung and Disney among others, encompassing six of the UK’s top 10 advertisers.
Annette King is CEO of Publicis Groupe UK. Employees share a common purpose, consistent ways of working and a financial structure that encourages collaboration.
In 2015 Publicis Groupe introduced the Power of One. Simplifying the traditional agency structure, the model removes silos between agencies and disciplines to put clients’ needs at the heart of the structure.
Publicis Groupe UK has offices in Chancery Lane, Television Centre in White City, Baker Street, Turnmills in Farringdon, Windsor, Teddington and Dublin, and people based in Edinburgh. Publicis Groupe has a presence in more than 100 countries and employs nearly 84,000 people worldwide.
As part of our dedication to create an inclusive and diverse workforce, Publicis Groupe UK is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion. We are committed to providing reasonable adjustments for candidates with disabilities in our application process.
If you need assistance or adjustment due to a disability, please contact us.
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