Senior Marketing Manager (Ski Tech)

Senior Marketing Manager (Ski Tech)

£60-80k plus bens

Candidate check list - please only apply to this role if you have the following;

• you ski at least 5 times a year
• you have a full marketing toolkit including executing growth and performance activities
• you have worked in a consumer scale up environment

Our client is a pioneering and fast growing leisure tech scale up which is shaking up and transforming it's sector. The founders include a Forbes 30 under 30 and an economics PhD. The business has grown 2x a year for 5 years and with solid funding in place you'll be joining at a super exciting time. We are looking for a talented marketing leader who is ready to be the architect of their growth.

You'll be reporting into the VP of Marketing and leading on the growth strategy whilst creating and executing powerful marketing campaigns and tactics that really speak to customers. You will be the leading voice on which channels, creative and strategies to use in order to connect with skiers and maximising ROAS and ROMI.

Managing a budget of $2m and allocating into a mix of channels, you'll define the target audience and run the performance and paid strategy including FB and Google accounts. Leading on local activations such as retail and events and also drive brand and industry partnerships. As the senior Marketer in the team, you'll also run the website and ecommerce function and all PR activities.

You'll be going deep into the skiing industry, building a network of athletes, partners and advisors. You must have experience of building and executing paid media (social, ATL, print), analysing performance and adjust the marketing mix.

PLEASE TAKE NOTE - It is essential that you are an out and out ski ADDICT who is absolutely dedicated to the sport. We are not looking for someone with a casual interest in skiing or who just likes it - we're talking OBSESSED!

This is a high-accountability position with the opportunity to make a significant impact on the skiing industry so you will need to be strong at measuring your tactics and selecting where to invest.

If you're someone who's looking for a playing field to prove yourself on - this role is for you. The technology already has great product market fit, rapidly growing word of mouth and the potential to rapidly scale over the coming years.

Essential experience;

Resources available to you;

Benefits:

You will be based in London offices x3 days a week, with 2 from home.

If you would like a confidential chat about this role or your next career move, then please get in contact with me: [email protected] or connect via LinkedIn: Lucy Simpson.

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