WPP is ‘significantly stronger company’ than when Sorrell left, chairman says
Company has lost crown as most valuable agency group since 2018.
WPP’s Mark Read: Why 2024 will improve after Q1, clients delaying decisions and Cannes plans
New business pipeline looks good overall, but some project work is under pressure because 'client decisions are taking longer to happen', CEO tells Campaign.
M&A rumour mill is buzzing as Publicis pulls ahead of agency pack
Speculation has created what one insider calls a 'febrile' atmosphere at the top of the agency sector.
WPP blames Pfizer loss and tech client cuts for 1.6% revenue fall in Q1
In contrast, Publicis, Omnicom and IPG all increased their revenues.
Publicis to shake up board: Arthur Sadoun takes sole charge, Maurice Lévy moves to emeritus role
Two boards become one as supervisory and management boards merge.
Publicis stock price hits €100 for first time as valuation soars to €25bn
Employees who are entitled to shares will benefit from jump in the stock price.
AKQA and Grey merge operations in five markets in efficiency drive
'Strategic realignment' will allow Grey to focus on 'growth markets'.
Goalhanger: Podcast growth shows ‘TikTok generation’ will consume long-form media
Most of the audience is in 20s to 30s and listens to more than 40 minutes of content at a time, creator of The Rest Is... franchise says.
Yannick Bolloré on leading Havas until 2035, break-up ‘rationale’ and staff pay
CEO talks about plan to spin off Havas from Vivendi.
WPP’s Mark Read on the outlook for 2024, bonuses, fewer freelancers and job cuts
CEO talks to Campaign after revenues grew less than 1%.
M&C Saatchi to appoint Zaid Al-Qassab as group chief executive
Appointment of Channel 4 CMO to top job is likely to be seen as a surprise because he has not worked in agency sector.
Publicis pays record €540m bonus pot but slashes freelancers by 27%
Using fewer freelancers saved €124m.
Haymarket Group reports £14.8m annual profit as revenues jump 10%
More than one fifth of turnover came from brands that did not exist five years ago.
Verdict on WPP’s AI pitch to investors: ‘If only the company were growing more strongly’
Campaign reports from capital markets day where WPP presented to investors.
Dentsu’s highest-paid international director earned £11.7m
Revenues grew in 2022 but went into reverse in 2023.
Which was the top-performing agency group stock in 2023?
Publicis cements status as most valuable agency holding company among global peers.
2023 was more of a ‘slog’ than adland expected
Inflation and job cuts have dogged the sector.
Second high-level departure at Omnicom as CMO steps down
Departure will raise questions over holdco strategy.
Omnicom strategy chief Alex Hesz departs to focus on UK general election
He leaves the holding company role after just over a year.