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Manchester City: NFT campaign by OKX

Manchester City FC's CMO on using tech to bond with fans

April 26, 2024, by Lucy Shelley

The club is using NFTs and Web3 experiences to engage supporters....

A shopping trolley carrying a graph line representing growth

IPA Bellwether: marketing budgets up but main media spend declines

April 17, 2024, by Ben Bold

Events category bucked overall market trend with record-breaking growth....

An image promoting Creative Equals' Rise conference, with photos of speakers including Steven Bartlett and Nish Kumar

Diageo, P&G, Mindshare and BBC among speakers at Creative Equals' Rise 2024

March 21, 2024, by Ben Bold

Event takes place on 24 April....

Tommee Tippee bottle rolling experience

Tommee Tippee rolls giant CGI bottle around global cities

March 20, 2024, by Marianne Calnan

Experience was created by Good Culture and Intro UK....

EE Learn Live host Stacey Dooley

EE Learn Live event teaches life skills to secondary school kids

February 23, 2024, by Ben Bold

Conceptualised, produced and delivered by Havas Play UK....

A graphic for M&C Saatchi Sport & Entertainment

M&C Saatchi Sport & Entertainment repositions as 'the passions agency'

January 17, 2024, by Ben Bold

Shift comes as agency celebrates 20 years and follows global CEO Steve Martin and UK CEO Jamie Wynne...

Two smartphone screens showing Pinterest's V&A Museum Chanel exhibition

Pinterest designs Chanel-themed virtual V&A exhibition

January 12, 2024, by Ben Bold

V&A's 'Gabrielle Chanel. Fashion Manifesto' exhibition runs until 25 February....

A colour photo of Hayley James from Sense

Top 10 brand experience trends for 2024

January 12, 2024, by Hayley James

There are a dizzying number of marketing trend reports at this time of year, but marketers specifica...

Colin Rivett black and white headshot

How gaming tech is transforming brand experience design

October 06, 2023, by Colin Rivett

By using real-time software, designers can apply the techniques of the gaming and film industry to b...

A woman on a skateboard performing a grind

Iris and Samsung ramp up Gen Z in Skateboard GB creator campaign

September 28, 2023, by Ben Bold

Korean electronics brand is supporting Skateboard GB across coaching, grassroots and elite levels....

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