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Collage of Meta's AI ad creation tools

Meta introduces AI-generated image variations and text for ads

+ creative to Facebook and Instagram Reels, allowing brands to automatically resize the sam...

Cindy Gallop speaks during the How To Reinvent Aspirational Culture And Make a Huge Amount Of Money featured session at SXSW Sydney

'Hire women: They do all the work and take none of the credit’: Cindy Gallop gets candid with Campaign

astonishingly, of our industry's pursuit of the new shiny thing over the years. It's been, 'Oh ...

Social overtakes search for adspend in landmark global shift: WARC Media

Social overtakes search for adspend in landmark global shift: Warc Media

featuring seven or more ads. Both Facebook and Instagram grew by more than 20% year on yea...

An image of the Abrdn logo

Can a brand be bullied and should it care?

about a rebrand, after all). Think of the initial responses to Facebook’s transition...

Meta logo on smartphone

Meta’s ad billings propel 27% revenue surge

and Facebook reported a record revenue of $36.5 billion, compared to $28.6 billion in 2023...

Various silhouettes of people representing diversity

Creative Equals and Effie examine links between DEI and effectiveness

and social good. Creative Equals cited other research, such as analysis conducted by Facebook...

Marks & Spencer bra fit ad

School Reports 2024: Mindshare

, is more than a 10-fold increase in billings. Its largest loss was the £14m Facebook ...

Audio tech trends

Campaign Audio Trends: AI will herald a podcast technology renaissance

, but also involving audiences more directly. Facebook remains the most popular platform on...

Up to good: Fund spins-off Giffgaff's brand positioning launched last year

Giffgaff and MG OMD launch carbon offsetting fund for clients and agencies

with tech giants such as Facebook and Google. In TV, this includes selecting fewer ad...

The word "transparency" is written on a piece of paper

Why does such a lack of transparency still exist in adtech?

Google and Facebook, while the term 'open internet' used to refer to everyone else like pu...

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