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The pitch two ice cream giants against each other in our latest Brand Slam

Brand Slam: Ben & Jerry's vs. Häagen-Dazs

In the latest Brand Slam, we compare the brand experience strategies of two leading ice cre... of the brand, encouraging customers to experience the unique quality of Häagen-Dazs. ...

The pop-up forms part of the Soil Association's September campaign

Soil Association to celebrate organic with pop-up market

returns with synaesthesia experience In pictures: Travel Supermarket hosts competitive ...

One individual will be invited to Somerset House for the official Heineken launch of Rugby World Cup 2015

Top five experiential stories of the week

its doors for events in October. Visitors can choose between four exclusively designed experien...

Carnaby will host a launch party to celebrate the partnership

Carnaby Street to live-stream London Fashion Week

whilst attracting business to Carnaby’s streets. Shoppers will also be able to experience...

The #smartrebel workout has been developed for busy Londoners

Four experiential events to check out during the week

to show off their presenting skills in the E! video booth experience. Additionally, shoppe...

Blue Peter's Lindsey Russell introduces Sportarama (BBC)

CBBC Summer Sportarama to bring Beijing to Manchester

time. Budding TV personalities can experience the world of presenting with CBBC sports ...

Carling are one of many brands activating at V Festival

Weekender: Summer with Carling, the National Trust, and Virgin Holidays

This weekend will see a series of summery activations take place, from refreshing beers to nature experience......

The Beano will take over Intu centres during the school holidays

Six summer holiday activations for kids

for an immersive four-hour experience in which they can try their hand at over 60 professi...

The Royal College of Physicians overlooks Regent's Park

Six marvellous medical spaces for hire

promises a distinctive experience through bespoke menus and adaptable event spaces. Ex...

The experiential roadshow visited five UK locations

In pictures: Spontex brings cleaning to curling

prizes. The gold prize winner received a £200 experience day voucher. A silver prize...

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