Channel 4 News, Articles & Analysis
Read the latest Channel 4 News, Articles & Analysis at Campaignlive UK
Freely debut sees people having 'big moments on big TVs anywhere there's wifi'
Wifi-enabled service launched on 30 April.
'Make things simple and you will cut through': Zaid Al-Qassab to M&C Saatchi staff
Al-Qassab takes over the reins from temporary chief Zillah Byng-Thorne on 1 June.
David Amodio leaves Channel 4 for Amazon Ads
David Amodio had been at Channel 4 for more than 17 years.
Broadcasters target broadband-only homes with Freely launch
Kieran Clifton, director of BBC distribution and business development, called the launch 'a historic moment for UK television'.
Iceland returns to prime-time TV in new year-long campaign
Campaign by the7stars marks a new direction for the brand after handling creative in-house.
Dairylea, Trainline and Channel 4 unite to get kids exploring outdoors
The campaign spans social, dynamic radio and OOH.
E4 swipes right on Tinder sponsorship
Idents will run on E4 25 times a day for three months.
Samsung extends sponsorship of C4’s Sunday Brunch for another year
The deal with Channel 4 Sales was brokered with support from Starcom.
Channel 4 to invest in 'overlooked' entrepreneurs as it diversifies revenue streams
Untapped will support businesses founded by women and people of colour.
People’s Postcode Lottery launches campaign across ITV, Channel 4 and Sky Sports
The campaign follows a 'roadblock' run by The7Stars for the brand in late 2023.
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